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The third Case Study (Uber) is due by the end of Week 5.  Please submit your paper as an attached file via the title link.

  1. Identify problems: The Problems can be succinctly stated in a 2-3 sentence (short) paragraph for each.
  2. Conduct strategic analyses: Identify the Strategic Issues. Each issue can be summarized in 1-2 sentences, and then follow it with a short analysis of what you think needs to be done to address each issue. I  want you to determine what would solve/address the issue. Examples might be related to more training of staff, more investment in equipment, greater use of specific types of technology, etc.
  3. Propose alternative solutions: Then, once you have done that, evaluate each as to its effectiveness and/or appropriateness.
  4. Make recommendations: The actions that you propose should address the very next steps that the organization needs to take.

Case study papers should be 3-5 pages in length, doubled spaced. Click on the submission link to see the “View Rubric” icon.

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